Urban Noise Pollution Displayed on Street Advertising Boards

Pink Noise by arts collective HeHe.org will be installed in Witte de Withstraat, Rotterdam on Sept. 10th, during the live event Hands On Hands Off organised by V2. Bruit rose (Pink noise in English): The interaction of this work is based on visualising the ambient sounds in the environment aswel as the passerby. The light emmitting panels, usually used to divulge numerically formatted information, are instead détourné from this didatic function and serve as an animated visual, disengaged from all the gloss that usually occupies this urban advertising space. [via URBAN SCREENS 05]