transmediale in collaboration with Mozilla have announced the creation of the new Open Web Award 2011 a special third platform for creative excellence alongside the transmediale Award 2011 and the Vilém Flusser Theory Award 2011.

The Open Web Award is a new platform for radical, creative and innovative art works and projects that:

> are on the web and about the web
> use open and free technology
> incite participation and/or collaboration

They can be critical, celebratory or both. Projects should have the potential to demonstrate and/or objectively critique the potential of open web issues, and those employing the creative use of HTML5 and other developing 'open' technologies will be given specific consideration. The point is to play with both the idea and materiality of the (open) web in ways that spark new thinking and practice.

The winner(s) of the Open Web Award 2011 will receive a total prize of 5000 EURO, and be given the opportunity to have supported status on Drumbeat . Beyond the specific Open Web Award criteria, the same rules, conditions and application procedures apply as the transmediale Award 2011, by registering and and completing the online form at http://www.transmediale.de/en/awards2011

Jury members of the Open Web Award 2011 are Marisa Olson (New York), Matteo Pasquinelli (Amsterdam), Brandon Labelle (Berlin), Thomas Macho (Berlin), Defne Ayas (Shanghai), as well as a representative from Drumbeat.

Nominees will be announced in late September 2010. Afterwards an online open voting process will determine the finalist with the Award Winner being announced in Berlin at transmediale.11 on Saturday February 5, 2011.

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