TOY.soldiers, etoy.SHAREHOLDERS & FRIENDS,

thousands mourn : we all just lost a player, 9 billion dollars and a
legendary "s"…

http://dailynews.yahoo.com/h/nm/20010307/wr/leisure_etoys_dc_2.html

the following message was distributed among the business community
tonight - right after eToys Inc. officially went out of business…

http://www.etoy.com/ - a moment of silence.

on all the desks of the analysts at this moment:

+ + +

SUBJECT: eToys Inc. founder Toby Lenk offered position on
etoy.CORPORATION board.

eToys Inc. (fmr.ETYS) - recently worth 9 billion dollars on NASDAQ -
filed for bankruptcy (Chapter 11) today March 7th, 2001. Gramazio,
President of the etoy.CORPORATION comments: "For young entrepreneurs
like us this just marks the end of phase II (massive seed) in the
process of turning the Internet into a reasonable market place. We still
love the challenge of this business and the development of exciting
playgrounds. Burning capital for crazy business plans is a good thing to
do and "bricks- and-mortar" is just not the kick we are looking for.
It's the groove that keeps us making culture and cash. Let's enjoy phase
III! We do what we can do to keep the wheels turning. Sometimes even the
other way around if it works better that way".

The etoy.CREW takes a respectful bow before eToys' corporate grave:
"These guys went out to shake things up. Ok, their business plan needs
to be scrapped and the way they tried to solve disputes was neither
smart nor ethical. But business is hard and Mr. Lenk a young man. All he
needs is better partners and to learn to play well with others",
explains etoy's in-house Counsel Kubli.

"Money is like a false friend - As soon as you face trouble it leaves
you. Today almost everybody can cause trouble without even leaving the
house. That's not a bad thing. CEOs, lawyers and investors simply have
to learn how to deal with this fact instead of wasting energy on
old-fashioned power. Communicate before you take action and think twice
about your enemies! They may be nicer than you think", said Internet
scholar Dr. Grether from Constance University and founder of
www.netzwissenschaft.de who closely followed the fundamental trademark
dispute renowned as "TOYWAR". Mrs. Monorom, Executive Officer of the
etoy.VENTURE- CAPITAL group adds: "The Porsche that is parked in your
garage is connected to the life you live and the cash you burn to the
friends and enemies you have. If YOU don't connect those things yourself
etoy will do it for you. Whether you like it or not. The digital
revolution goes on. Thousands spend every minute of their lives learning
how to use their electronic toys to become players generating impact -
to be part of the code of tomorrow".

Even Zai makes no bones about it: "Mr. Lenk, let's try and bury the
hatchet. Now that you've lost your "s", why not come and play with us.
As CEO of etoy, I personally invite you to join our board. Together we
are an unrivalled team. Imagine! We could really rock the party".

Think about it. ARTISTS & BUSINESSMEN, tonight, as you all open your
cold beers or a bottle of Chateau Mouton Rothschild 1989 from wine.com
(no symbol). http://www.wine.com/sku/wine_sku.jsp?sku=0024470 It is the
privilege of all who are able to read this message to think about the
future of human culture. It's a real luxury to invest and lead. Bad
business is like bad art: not worth your resources, boring and fading
away fast.

etoy.CORPORATION - www.etoy.com - invest@etoy.com
24 hour press office etoy.TANK14: ++41 1 242 40 81