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Helvetica is one of the most popular typefaces of all time. It was
designed by Max Miedinger in 1957 for the Haas foundry of Switzerland
(the name is derived from Helvetia, the Swiss name for Switzerland). The
design is based on the grotesques of the late nineteenth century, but
new refinements put it in the sans serif sub-category of neo-grotesque.
Shortly after its introduction, the Stempel foundry purchased the
original Helvetica typeface and developed a full series of weights. In
the 1960s Helvetica came to the United States, where alignment standards
differed; Mergenthaler Linotype copied the Stempel series and then added
several new versions of the design. Helvetica is an all-purpose type
design that can deliver practically any message clearly and efficiently.
The condensed and compressed Helvetica designs are excellent for display
applications such as newspaper or newsletter headlines, billboards, and
advertising.